TUS wines were proudly showcased at the prestigious London Wine Fair 2023, held from May 15-17. Supported by the Vine and Wine Foundation of Armenia (VWVF) and funded by the Center for Agribusiness and Rural Development (CARD) and GIZ, 12 Armenian winemakers, including TUS, exhibited their wines at a dedicated national pavilion. This marked Armenia’s second participation in the fair, aiming to share the country’s rich winemaking history and secure its place on the global wine map. The Armenian Ambassador to the UK, Varuzhan Nersesyan, visited the pavilion, highlighting the importance of presenting Armenian wines to British consumers and businesses.